5-2-1-0 The Healthiest Way to Go! aims to reduce childhood obesity in Duval County

Dr. Kelli Wells, Betty Burney and Susan Towler sign personal pledges to follow the 5-2-1-0 lifestyle habits

Dr. Kelli Wells, Betty Burney and Susan Towler sign personal pledges to follow the 5-2-1-0 lifestyle habits

Today, nearly 30 percent of children or teenagers in Duval County are overweight or obese and at greater risk for heart disease, diabetes and other serious health conditions. With an upward trend in childhood obesity, today’s children face the likelihood that they will have shorter lives than their parents. To help Jacksonville children and families develop healthy habits that can reverse this trend, the Florida Department of Health in Duval County (DOH-Duval) and the Healthy Jacksonville Childhood Obesity Prevention Coalition (HJCOPC) launched a public education campaign at a news conference held at the Johnson Family YMCA on Jan. 27. “5-2-1-0 The Healthiest Way to Go!” campaign encourages children and families to adopt four daily habits focused on healthy eating and physical activity:

5 – servings of fruits and vegetables;
2 – hours or less of recreational screen time;
1 – hour or more of physical activity daily; and
0 – sugary drinks.

“Weight is the number one public health threat that challenges our future as a vibrant productive community,” said Kelli Wells, M.D., director of the Florida Department of Health in Duval County. “5-2-1-0 collaborates with many organizations that have an interest in promoting healthy lifestyles and reducing obesity. The message will be used consistently across all areas of the community and is supported by science and endorsed as recommendations by medical professionals.”

According to the Florida Department of Health’s 2014 Healthiest Weight Profile for Duval County, nearly 30 percent of middle and high school students are overweight or obese. Jacksonville’s children have an even poorer performance for daily physical activity. Only 20 percent of middle and high school students get an hour of physical activity each day – placing Duval County in the lowest quartile for the measurement.

To signify their personal commitment to the 5-2-1-0 lifestyle, several HJCOPC members signed the 5-2-1-0 pledge certificate at the conclusion of the event. In addition to Dr. Wells, others who took the pledge included Dr. Charles Moreland, director of community affairs, City of Jacksonville; Dr. Nikolai Vitti, superintendent, Duval County Public Schools; Susan Towler, vice president, Florida Blue Foundation; Eric Mann, president and CEO, First Coast YMCA; Betty Burney, executive director of I’m a Star Foundation; and youth from APEL Health Services Youth Link program.

If you’re interested in taking the 5-2-1-0 pledge, please visit www.5210Jax.org to download your pledge form and learn more about the four healthy habits at www.5210jax.org. Daily tips to support your efforts are available at HJCOPC’s Facebook page and on Twitter (@Twitter).

Media coverage of the news conference is available at the following links:

http://www.actionnewsjax.com/news/local/county-wide-campaign-launching-to-promote-healthier-lifestyles/41577726

http://www.news4jax.com/news/5-2-1-0-campaign-promotes-healthy-diet-and-lifestyle

http://jacksonville.com/news/metro/2016-01-27/story/pledge-aims-cut-duvals-youth-obesity-signing-adults-families

http://news.wjct.org/post/duval-county-launches-5-2-1-0-campaign-against-childhood-obesity

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